Insights

Significant decisions in a service-based business — taking on a new lease, opening a second location, changing your service mix — carry visible and invisible weight. 

Owning a clinic, medspa, or boutique service business touches every part of your life, your time, energy, finances, reputation, and family.

The term "holistic" can make serious owners cautious. It is often associated with vague promises, soft language, and a lack of clear outcomes.